Print On Pearlescent Paper To Make Products That Shine
Pearlescent paper is a sophisticated and luxurious paper choice that can elevate any print project. From event invitations and greeting cards that set the tone for an event to business cards that impress new contacts, choosing the right paper makes a big difference.
In this guide, we’ll explain what you need to know about pearlescent paper, including what it is, why you might want to use it, and how to choose the right pearlescent paper for your next project.
What Is Pearlescent Paper?
Pearlescent paper is a high quality paper that has a subtle reflective finish. It is created by adding mica or other particles that reflect light into the paper, so it catches the light and seems to glow or shimmer. Therefore, it is also sometimes called metallic paper or shimmer paper.
Pearlescent papers can include a range of colors and shades and multiple paper weights, so you can rest assured that you can find the pearlescent paper that’s right for your project.
Best Uses For Pearlescent Paper
Pearlescent paper’s beautiful sheen makes it perfect for materials that inspire readers. It’s a great option for the following types of products:
- Wedding invitations. A beautiful pearlescent wedding invitation sets the tone for a magical day. Pearlescent paper works well with many wedding themes and color schemes.
- Business cards. Distributing business cards printed on pearlescent paper establishes you as someone with good taste.
- Brochures. If you want to print brochures that impress your target audience, using pearlescent paper is a great choice. This paper shows that you’re willing to take the extra step to demonstrate your professionalism.
Pearlescent paper also can be used in any other product that needs to make a great impression on others. Feel free to talk with your printing partner about whether it is the right choice for your next project.
Benefits Of Using Pearlescent Paper
Pearlescent paper provides a range of advantages, including the following:
- Visual appeal. The glimmering quality of pearlescent paper catches the eye, and its shimmering finish adds elegance and sophistication.
- Luxurious feel. Pearlescent paper is often thick, and its unique composition with mica makes it feel smooth to the touch.
- Versatility. Printing on pearlescent paper improves a wide range of print products, including marketing materials, stationery, and more.
On the whole, pearlescent paper makes your products shine–both literally and figuratively.
Choosing The Right Pearlescent Paper For Your Project
When choosing a pearlescent paper, think about your intended paper weight. Papers exist in a wide range of weights, and while lighter paper is usually slightly cheaper, heavier paper is more sturdy and gives a premium feel to your products.
Also consider the design that you’ll be printing on your paper, and pick a paper color accordingly. You can pick a white, cream, or silver paper that helps text and design aspects stand out, or you can choose a bright paper that catches viewers’ eyes.
Optimizing Your Design for Pearlescent Paper
For the most part, you don’t need to make any special considerations when creating a design for printing on pearlescent paper. However, the following ideas can help your design stand out.
Color Selection
Feature colors in your design that will interact well with the paper’s finish. Deep, rich colors often work well when paired with light-colored pearlescent papers.
Text and Images
This is the case no matter which paper you print on, but it is particularly important when working with pearlescent paper: make sure that your text is legible and your images are high resolution. Choose the highest possible resolution to avoid a pixelated design.
Be Bold
Use contrasting colors and include eye-catching designs to make the most of the pearlescent finish. You’re making a statement with your paper, so create a design that matches your paper’s power.
Printing Techniques For Pearlescent Paper
Choosing the best printing technique for your project and paper will produce the best results. If you’re unsure which technique is best, here are some possibilities.
Digital Printing
Digital printing is best for short runs and detailed designs. If you’re printing at home or in your office, double-check that your printer can handle pearlescent paper before printing. Otherwise, professional printers have digital presses that are up to the task.
Offset Printing
Offset printing is a great option for larger runs of few originals. It creates high quality results and works well with metallic and other specialty inks. Professional printing companies can provide offset printing services for you.
Finishing Techniques
When you combine pearlescent paper with other finishing techniques such as embossing, foiling, and die-cutting, you create an even more sophisticated final product. A professional printing company can add any and all of the finishing processes you’re looking for.
If you’re working with a printing company, they will be able to recommend which printing techniques are best for your project and will complement the beautiful pearlescent paper you’ve chosen.
Get Started With Pearlescent Printing
Printing on pearlescent paper adds elegance and sophistication to your printing projects. By understanding its essential properties and knowing how and when printing with it is the right choice, you can create stunning products that get you the attention you’re looking for.
When you’re ready to start printing on pearlescent paper, ZoePrint is ready to help! We print all of the print products you need at a price you’ll love. Order online or ask us for a custom quote to see how we can provide the pearlescent printing you’re looking for.
